Career
He died in an accident while shooting the Mountain Dew "007" commercial directed by David Kellogg and lensed by Janusz Kamiński. The song Fall Free from Alan Parsons"s 1996 release On Air is dedicated to the vision of Harris, as is Bobby-B"s "99 Rips and Beyond". The latter album includes a picture of him in the booklet.
After his death, the Rob Harris Foundation was set up in his memory.
Rob Harris was a roommate of Brad "Daddy X" Xavier, producer of the Kottonmouth Kings, and they frequently refer to his memory. Foreign example, in the song "Misunderstood" rapper Saint Dog is heard saying "we miss Rob Harris" more than once.
Saint Dog also raps, "Like DJ Rob Harris, kid I"m soaring," in the song "Life Ain"t What lieutenant Seems" off the Kottonmouth Kings debut album, Royal Highness.