Background
Wachsler, Robert Alan was born on January 4, 1934 in New York City. Son of Norman and Giselle (Beer) Wachsler.
Wachsler, Robert Alan was born on January 4, 1934 in New York City. Son of Norman and Giselle (Beer) Wachsler.
Bachelor of Science, College City New York, 1955; Master of Arts, Ohio State University, 1957; Doctor of Philosophy, Ohio State University, 1958.
Senior research psychologist, General Motors Corporation, Detroit, 1958-1961;
research account executive, Batten, Barton, Durstine & Osborn, New York City, 1961-1963;
research account supervisor, Batten, Barton, Durstine & Osborn, 1963-1964;
associate research director, Batten, Barton, Durstine & Osborn, 1964-1965;
vice president, Batten, Barton, Durstine & Osborn, 1965-1966;
manager research department, Batten, Barton, Durstine & Osborn, 1966-1968;
director research, Batten, Barton, Durstine & Osborn, 1968-1969;
director research and marketing information services, Batten, Barton, Durstine & Osborn, 1969-1970;
senior vice president, Batten, Barton, Durstine & Osborn, 1972-1977;
management supervisor, director corporation communications group, Batten, Barton, Durstine & Osborn, 1974-1977;
also director. Principal, director, Canter, Achenbaum, Heekin, Inc., 1977-1980;
president, Robert A. Wachsler, Inc., Westport, Connecticut, since 1980. Adjunct associate professor Stern School Management New York University, 1993, Adjunct Professor, 1994.
Selection committee magistrate judge The United States of America District Court.
Board of directors Advertising Research Foundation, Vitam Drug Rehabilitation Center, 1975-1976, Hall Brooke Foundation. Member American Psychological Association, American Marketing Association, American Association Public Opinion Research.
Married Jane Baum, July 23, 1960. Children— Anne, Elizabeth, Susan.