Background
Westcott, Robert Bruce was born on October 30, 1942 in Beloit, Wisconsin, United States. Son of Robert B. Senior and Jeanne M. (Bing) Westcott.
marketing research professional
Westcott, Robert Bruce was born on October 30, 1942 in Beloit, Wisconsin, United States. Son of Robert B. Senior and Jeanne M. (Bing) Westcott.
Bachelor of Science in Communications, Southern Illinois U., 1966.
Analyst, Leo Burnett Company, Chicago, 1968-1969; research supervisor, Leo Bernett Company, Chicago, 1968-1969; research department manager, Hanes Corporation, Winston-Salem, North Carolina, 1969-1971; account executive, Burke Marketing Research, Chicago, 1971-1975; vice president, Burke Marketing Research, Chicago, 1975-1978; president, Alpha Research Group Inc., Chicago, 1978-1987; vice president, division manager, Maritz Marketing Research Inc., Chicago, since 1987.
Member American Marketing Association.
Married Joyce F. Ferrari. Children: Kimberly, Heather.