Background
Cherins, Robert Howard was born on April 14, 1940 in New York City. Son of Abraham and Raechel Drucker.
Cherins, Robert Howard was born on April 14, 1940 in New York City. Son of Abraham and Raechel Drucker.
Bachelor, Hunter College, 1961.
Director advertising, marketing, Columbia Broadcasting System Columbia House Division, New York City, 1964-1971; executive vice president, Maxwell Sroge Company, Chicago, 1971-1976; general manager direct marketing division, Tatham-Laird & Kudner, New York City, 1976-1981; president, McCaffrey and McCall Direct Marketing, New York City, 1981-1986; president, chief operating officer, McCaffrey and McCall Inc., New York City, 1986-1987; president, chief Executive officer, McCaffrey and McCall Inc., 1987-1988; chairman, chief Executive officer, McCaffrey and McCall Inc., New York City, since 1988. Guest lecturer New York University School Continuing Education.
Fundraiser Citymeals-On-Wheels, New York City, since 1984, United Way, New York City, since 1981. Member Direct Marketing Club (speaker, spokesperson), Sky Club.
Married Karen Resnek, September 1, 1963. Children: Jeffrey, Jonathan.