Career
Born in South Shields, Sales played for local boys clubs including Westoe Boys, Shields Infirmary and South Shields Boys before appearing for the factory team of Reyrolle"s in Tyneside. He was plucked by Newcastle United in 1942 where he made 42 wartime appearances before securing a move to Football League club Leyton Orient. Sales made 46 appearances for Orient, scoring three goals before injury cut his time with the club short, moving briefly to Southern League side Colchester United.
Sales made no further appearances for Colchester, finding himself back in the north-east with Hartlepool United for the 1950-1951 season.
He could only manage three first-team league appearances for the club due to a knee injury, later retiring from professional football. He would then go on to play for hometown club South Shields.
Ronald Sales died in August 1995.