Sidoine Jordan Schwinn

Background

Schwinn, Sidoine Jordan was born on May 7, 1905 in Glen, Ridge, New Jersey, United States. Son of Carl and Helen Louise (Jordan) Schwinn.

Education

Student, Worcester Academy, Columbia.

Career

Began as copywriter Petersen Andrus, New York City, 1924-1925. Group head George Batten Company, 1925-1927. Free lance, 1928-1932.

Plans board Ruthrauff & Ryan, 1932-1934. J. Walter Thompson, 1935-1936. Consultant Ruthrauff and Ryan, 1937-1947, vice-president, director and chairman of the executive advising committee, 1948-1951.

President Advertising & Marketing Consultants, Inc., Princeton, New Jersey, since 1955. Director Story Book Homes, Inc., since 1958. Chairman advisory board Institute Essential Housing, since 1960.

Works

• Other Work

  • Author: (Five Basics of Mass Selling, 1938. The Simple Simon Stories, 1951.

Membership

Clubs: Cloud, Pinehurst Country, Hudson River Country (New York City).

Connections

Married Denise Helmrich, December 16, 1925.; married second, Elizabeth Reeder, May 17, 1946. Children: Gayle

Father:

Carl Schwinn

Mother:

Helen Louise (Jordan) Schwinn

Spouse:

Denise Helmrich

Spouse:

Elizabeth Reeder

child:

Gayle Schwinn Nyren