Background
Sofia Ashraf was born and brought up in an orthodox Muslim household in Chennai, Tamil Nadu in 1987.
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Sofia Ashraf
Edit ProfileEducation
She studied graphic design in Stella Maris College, Chennai, where she used to zealously participate in extracurricular activites.
Career
Her songs address the negligence of corporations that fail to clean up industrial disasters. Her 2008 song "Don"t Work for Dow" criticizes Dow"s failure to compensate victims of the 1984 Bhopal gas tragedy in India. In 2015 she released "Kodaikanal Won"t", a music video addressing mercury pollution in Kodaikanal from a thermometer factory owned by Unilever.
The press referred to her as "The Burqa Rapper" after the incident.
Ashraf worked as a creative supervisor for Ogilvy & Mather, a global advertising firm that counts Unilever as one of its clients. She quit the firm in 2015, a few months before making the hit single "Kodaikanal Won"t".
O&M executive chairman Piyush Pandey said the firm had wanted Ashraf to stay on, but that she left to pursue a new career path in 2015. In 2008, she sang "Don"t Work for Dow" while wearing a hijab to criticize Dow for its response to the Bhopal disaster in 1984.
In July 2015 she released the single "Kodaikanal Won"t" to protest the pollution of a river in Kodaikanal.
In the song she appeals to Unilever to help former workers in Kodaikanal, whose river was contaminated 14 years before with mercury from a thermometer plant owned by Unilever. Ashraf released a YouTube video of the song to campaign against the mercury poisoning. Ashraf used the Nicki Minaj tune "Anaconda" as the beat for "Kodaikanal Won"t."
Ashraf has recorded a song each in the Bollywood movie Jab Tak Hai Jaan and the Tamil movie Maryan (film), for music director A. R. Rahman, and also for Santhosh Kumar in his Tamil film Inimey Ippadithan.
