Background
Tere A Zubizarreta was born in Cuba, and in the early 1960s emigrated to the United States.
Tere A Zubizarreta was born in Cuba, and in the early 1960s emigrated to the United States.
She died of cancer on July 26, 2007. Zubizarreta began as a Cuban-American woman with no college degree in 1970s America. She started Zubi Advertising Services in a rented office in Miami with one phone and a borrowed typewriter.
She had an interest in and understanding of the Hispanic market.
Zubizarreta was the first Hispanic woman to be elected to the Board of Governors and Committee Chair of the United Way of America, and also served on the board of directors for the Orange Bowl Committee, Beacon Council and Miami Children’s Hospital. She was a co-founder and former chairperson of FACE, Facts About Cuban Exiles. Zubizarreta received several awards for her contributions to the United States. Hispanic advertising industry, the last being the Eduardo Caballero Lifetime Achievement Award - the industry’s highest - from the Association of Hispanic Advertising Agencies. Other organizations that honored her include the Latin Business Association, the National Association of Hispanic Publications, the Women's Automotive Association International and Latin Business Magazine.