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Walter Emil Reichel Edit Profile

Advertising executive

Walter Emil Reichel, American advertising executive.


Reichel, Walter Emil was born on December 12, 1935 in Irvington, New Jersey, United States. Son of Walter Edwin and Flora Maria (Pfister) Reichel.


Bachelor, Columbia University, 1959. Master of Arts., New York University, 1971. Master Philosophy, New York University, 1989.

Postgraduate, New York University, since 1989.


With Benton & Bowles, New York City, 1959-1967, vice president, 1965-1967, associate media director, 1965-1967. With Ted Bates & Company, Inc. New York City, 1967-1987.

Senior vice president Ted Bates & Company, Inc., 1973-1982, executive director media and programs, 1974-1982, executive vice president, 1982-1987, director. Consultant, 1987-1991. Managing partner A.S. Link Incorporated, New York York City, 1991-2000.

Senior vice president, director client services KSL Media, 2000—2001. Professor advertising and communications Fashion Institute of Technology, since 2002. Partner Media Trust, since 2007.


Married Priscilla Tedesco, February 1, 1969. 1 son, Bradley Joseph.

Walter Edwin Reichel

Flora Maria (Pfister) Reichel

Priscilla Tedesco