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Werner Maria Franco Kroeber-Riel

behavioral scientist

Werner Maria Franco Kroeber-Riel, Belgian behavioral scientist. Member German Association Advertising Research (president 1978-1980, director since 1976), Association for Exact Philosophy, Association for Consumer Research, International Association Applied Psychology.

Background

Kroeber-Riel, Werner Maria Franco was born on December 4, 1934 in Etterbeek, Brabant, Belgium. Son of Max and Aenne Kroeber-Riel.

Education

Diplom-Kaufmann, University Cologne, 1956. Doctor of Economics and Social Sciences Technology University Berlin, 1963, habilitation, 1968.

Career

Manager Fronhof-Kellerei, Winningen-Moselle, 1956-1960. Researcher Technology University Berlin, 1961-1968. Professor behavioral science University Saarbruecken, since 1969, director Institute for Consumer and Behavioral Research, since 1969.

Works

  • Other Work

    • Author: Consumer Behavior, 3d edition, 1984, others. Editor Theory and Decision, journal., 1970-1985.

Membership

Member German Association Advertising Research (president 1978-1980, director since 1976), Association for Exact Philosophy, Association for Consumer Research, International Association Applied Psychology.

Connections

Married Christine Kroeber-Riel, March 19, 1968. Children– Annette, Julia.

father:
Max Kroeber-Riel

mother:
Aenne Kroeber-Riel

spouse:
Christine Kroeber-Riel

children:
Annette Kroeber-Riel

Julia Kroeber-Riel