Background
Willard Monroe Kiplinger was born on January 08, 1891 in Bellefontaine, Ohio, United States, the son of Clarence Elmer Kiplinger, a carriage maker, and Cora Miller.
(This scarce antiquarian book is a facsimile reprint of th...)
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Willard Monroe Kiplinger was born on January 08, 1891 in Bellefontaine, Ohio, United States, the son of Clarence Elmer Kiplinger, a carriage maker, and Cora Miller.
Kiplinger attended public schools in Bellefontaine, Dayton, and Columbus. Later he enrolled in a new program in journalism at Ohio State University and in 1912 was part of its two-man graduating class.
In 1913 The Columbus Ohio State Journal hired Kiplinger, as a reporter and assigned him the city hall beat. After two years at the Journal he began covering the state capitol for the Associated Press (AP). The news service then transferred him to Washington, D. C. , to report on the Treasury Department. There he acquired a knowledge of governmental finance. "I understood what a rediscount rate was, " he later explained, "and that made me an expert. "
From 1916 to 1919 he served in the AP Washington bureau. Lured away from reporting by New York's National Bank of Commerce in 1920, Kiplinger spent almost three years discovering how much vital news affecting business-government relations was being suppressed by excessively cautious public officials. By 1923 Kiplinger was ready to become his own boss. He tried his hand at freelance writing for newspapers and magazines and then borrowed $1, 000 to begin the Kiplinger Washington Letter, a mimeographed, one-page weekly newsletter. The annual subscription price of $10 attracted limited support, and only the income from Kiplinger's freelance articles prevented the venture's failure.
Kiplinger developed a writing style notable for telegraphic brevity. Years later he described his staccato writing: "Brevity, brevity. Essence. Main point. Scant detail. Speed. " By 1928 he had expanded the newsletter to four pages and had 3, 000 paying customers. Kiplinger ("Kip" to his friends) profited from the New Deal, which greatly expanded the role of the federal government in all phases of business activity. His staff of one reporter and two secretaries also grew, until the firm had departments for news, sales, accounting, and medical care. Kiplinger acquired two buildings, created a publishing subsidiary, and added his Tax Letter (1925), Agricultural Letter (1929), Florida Letter (1956), and California Letter (1965) to his news empire.
In 1947 Kiplinger founded the monthly magazine Changing Times. Aimed at a family readership, the magazine provided information on investments, budgeting, home ownership, and credit. No advertising was accepted. Circulation grew steadily, and by 1967 Changing Times had almost 1. 25 million subscribers. Although he remained editor in chief, Kiplinger increasingly delegated duties to others. He turned the presidency of his publishing corporation over to his son Austin in 1961 and devoted more time to civic affairs, an azalea garden, and a collection of historic prints and paintings of Washington, D. C. He presented to the Smithsonian Institution fifty bronze statuettes (created for him by the sculptor Max Kalish) portraying political and military leaders of the 1930's and 1940's.
(This scarce antiquarian book is a facsimile reprint of th...)
In 1914 Kiplinger married Irene Austin. They had two children before they were divorced in 1923. He married Leslie Jackson in 1926, and they had one child. That marriage was dissolved in 1931. Then, in 1936, he married LaVerne Colwell. They had one child.