Background
Davidow, William Henry was born on April 6, 1935 in Reading, Pennsylvania, United States. Son of Leonard Stone and S. Claire (Sondheim) Davidow.
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- Works
- Photos
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book
The Virtual Corporation: Structuring and Revitalizing the Corporation for the 21st Century by William H. Davidow (1992-10-03)
(The Virtual Corporation: Structuring and Revitalizing the...)
The Virtual Corporation: Structuring and Revitalizing the Corporation for the 21st Century
http://www.amazon.com/gp/product/B01F9GCMQO/?tag=2022091-20
Marketing High Technology
(Marketing is civilized warfare. And as high-tech products...)
Marketing is civilized warfare. And as high-tech products become increasingly standardized-- practically identical, from the customer's point of view-- it is marketing that spells life or death for new devices or entire firms. In a book that is as fascinating as it is pragmatic, William H. Davidow, a legend in Silicon Valley, where he was described as "the driving force behind the micro processor explosion", tells how to fight the marketing battle in the intensely competitive world of high-tech companies-- and win. Blunt, pithy, and knowledgeable, Davidow draws on his successful marketing experience at Intel Corporation to create a complete program for marketing victory. He drives home the basics, such as how to go head-on against the competition; how to "plan products, not devices"; how to give products a "soul"; and how to engineer promotions, market internationally, motivate salespeople, and rally distributors. Above all, he demonstrates the critical importance of servicing and supporting customers. Total customer satisfaction, Davidow makes clear, must be every high-tech marketer's ultimate goal. The only comprehensive marketing strategy book by an insider, "Marketing High Technology" looks behind the scenes at industry-shaking clashes involving Apple and IBM, Visicorp and Lotus, Texas Instruments and National Semiconductor. He recounts his own involvement in Crush, Intel's innovative marketing offensive against Motorola, to demonstrate, step-by-step, how it became an industry prototype for a winning high-tech campaign. Davidow clearly spells out 16 principles which increase the effectiveness of marketing programs. From examples as diverse as a Rolling Stones concert and a microprocessor chip, he defines a true "product." He analyzes and explains in new ways the strategic importance of distribution as it relates to market sector, pricing, and the pitfalls it entails. He challenges some traditional marketing theory and provides unique and important insights developed from over 20 years in the high-tech field. From an all-encompassing philosophy that great marketing is a crusade requiring total commitment, to a careful study of the cost of attacking a competitor, this book is an essential tool for survival in today's high-risk, fast- changing, and very lucrative high-tech arena.
http://www.amazon.com/gp/product/1451697589/?tag=2022091-20
Total Customer Service: The Ultimate Weapon: A Six Point Plan for Giving Your Company the
(Customer Service: The Competitive Weapon for the 1990sDem...)
Customer Service: The Competitive Weapon for the 1990sDemand for total customer service is rolling over business like a juggernaut. Companies that master service will triumph; those that ignore it will be swept into bankruptcy. Total Customer Service shows why understanding customer service is imperative, how to achieve it, what it costs, and provides a six-point plan for acquiring the decisive weapon in business wars. The Six-Point Plan for Gaining the Competitive Edge• Devise a service strategy• Get top managers to behave like customer service fanatics• Concentrate on motivating and training employees• Design products and services that make good customer service possible• Invest in service infrastructure• Monitor achievement of customer service goals
http://www.amazon.com/gp/product/0060920092/?tag=2022091-20
Marketing High Technology by William H. Davidow (2012-05-09)
http://www.amazon.com/gp/product/B01K148PF6/?tag=2022091-20
Total Customer Service: The Ultimate Weapon by William H. Davidow (1989-12-23)
(Book in good condition slip cover has a missing piece and...)
Book in good condition slip cover has a missing piece and some small tears
http://www.amazon.com/gp/product/B01N1WJPKV/?tag=2022091-20
The Virtual Corporation: Structuring and Revitalizing the Corporation for the 21st Century
(An analysis of emerging revolutionary business practices ...)
An analysis of emerging revolutionary business practices identifies the new industrial revolution occurring in business and focuses on new strategies that will determine the economic fate of nations in the next century. 50,000 first printing.
http://www.amazon.com/gp/product/0887305938/?tag=2022091-20
Total Customer Service: The Ultimate Weapon: A Six Point Plan for Giving Your Business the Competitive Edge in the 1990's
(Book)
Book
http://www.amazon.com/gp/product/3593344424/?tag=2022091-20
William Henry Davidow
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William Henry Davidow, American Venture capitalist. Avocations: skiing, tennis, windsurfing.
M C. Recipient Sylvanus Thayer award Dartmouth College, 1980, Robert Fletcher award, 1984. Board of directors Stanford (California) U. Hospital, 1990; Chairman of the Board Association California Tort Reform, Sacramento, 1990. Member Menlo Circus Club.
Education
AB, Dartmouth College, 1957; Master of Science, Dartmouth College, 1958; PhDEE, Stanford University, 1961.
Career
Sub-section manager, General Electric, Sunnyvale, California, 1961-1965; marketing manager, Hewlett Packard, Palo Alto, California, 1965-1970; vice president marketing, SMS, Sunnyvale, 1970-1973; senior vice president, Intel, Santa Clara, California, 1973-1985; general partner, Mohr, Davidow Ventures, Menlo Park, California, since 1985. Board directors Actel, Sunnyvale. Chairman of the Board Rambus, Inc., Los Altos, California, since 1990.
Achievements
Works
book
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The Virtual Corporation: Structuring and Revitalizing the Corporation for the 21st Century
(An analysis of emerging revolutionary business practices ...)
-
Total Customer Service: The Ultimate Weapon: A Six Point Plan for Giving Your Company the
(Customer Service: The Competitive Weapon for the 1990sDem...)
-
The Virtual Corporation: Structuring and Revitalizing the Corporation for the 21st Century by William H. Davidow (1992-10-03)
(The Virtual Corporation: Structuring and Revitalizing the...)
-
Total Customer Service: The Ultimate Weapon by William H. Davidow (1989-12-23)
(Book in good condition slip cover has a missing piece and...)
-
Marketing High Technology
(Marketing is civilized warfare. And as high-tech products...)
-
Total Customer Service: The Ultimate Weapon: A Six Point Plan for Giving Your Business the Competitive Edge in the 1990's
(Book)
- The Virtual Corporation: Structuring and Revitalizing the Corporation for the 21
- Marketing High Technology by William H. Davidow (2012-05-09)
-
The Virtual Corporation: Structuring and Revitalizing the Corporation for the 21st Century
Membership
Board of directors Stanford (California) U. Hospital, 1990. Chairman of the Board Association California Tort Reform, Sacramento, 1990. Member Menlo Circus Club.
Connections
Married Sonja Anne Carlson, June 26, 1965. Children: Carolyn Anne, Rebecca Anne.
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Born
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Nationality
American