Background
Ivy Ledbetter Lee, the eldest child of the Rev. James Wideman Lee, a Methodist minister and writer, and Emma Eufaula (Ledbetter) Lee, was born in Cedartown, Georgia.
( This book, newly discovered from the archives of his bi...)
This book, newly discovered from the archives of his biographer, is Ivy Lee’s only known full-length manuscript. Written in the mid-1920s, a time when the public relations field was first coming into its own, it is a guide not as much for the practitioner, but wisely, for a Jazz-Age public facing its first-ever bout of “information overload.” Lee advises the reader how to identify and cope with the seemingly relentless flow of messages—emanating from radio, newsreels and other new media—in order to separate out truth from reality, news from propaganda. He coaches the reader how to be a smart consumer of media, and shield himself from the newly emerging influence of motivational research and consumer crowd behavior. Although the book was written just as “talkies” were consuming the screen, the guidance it offers is just as valuable, perhaps even moreso, as YouTube and Twitter consume our screens, 90 years later. Readers of Mr. Lee’s Publicity Book: A Citizen’s Guide to Public Relations annotated and edited by Burton St. John III will also enjoy fascinating observations from some of today’s pre-eminent scholars and historians of media and public relations. Their comments point to fascinating parallels between Lee’s day and today, and also explore the progress, or lack thereof, in the public’s comprehension of publicity’s impact today.
https://www.amazon.com/Mr-Lees-Publicity-Book-Relations/dp/0999024523?SubscriptionId=AKIAJRRWTH346WSPOAFQ&tag=prabook-20&linkCode=sp1&camp=2025&creative=165953&creativeASIN=0999024523
(This scarce antiquarian book is a facsimile reprint of th...)
This scarce antiquarian book is a facsimile reprint of the original. Due to its age, it may contain imperfections such as marks, notations, marginalia and flawed pages. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions that are true to the original work.
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( This work has been selected by scholars as being cultur...)
This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
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( This work has been selected by scholars as being cultur...)
This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
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(This is a reproduction of a book published before 1923. T...)
This is a reproduction of a book published before 1923. This book may have occasional imperfections such as missing or blurred pages, poor pictures, errant marks, etc. that were either part of the original artifact, or were introduced by the scanning process. We believe this work is culturally important, and despite the imperfections, have elected to bring it back into print as part of our continuing commitment to the preservation of printed works worldwide. We appreciate your understanding of the imperfections in the preservation process, and hope you enjoy this valuable book.
https://www.amazon.com/Uncle-Chandler-Harris-Remembered-Friends/dp/1289354367?SubscriptionId=AKIAJRRWTH346WSPOAFQ&tag=prabook-20&linkCode=sp1&camp=2025&creative=165953&creativeASIN=1289354367
( This work has been selected by scholars as being cultur...)
This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
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Ivy Ledbetter Lee, the eldest child of the Rev. James Wideman Lee, a Methodist minister and writer, and Emma Eufaula (Ledbetter) Lee, was born in Cedartown, Georgia.
He attended Emory College for two years and then went to Princeton, where he paid his way by working on the university publications and by correspondence for the New York newspapers. He received the degree of A. B. in 1898 and was enabled by a prize of $500 which he had won to spend a few months in the Harvard Law School. Later he studied in the school of political science at Columbia University.
In January 1899 Lee arrived in New York "with a raincoat, a diploma, and five dollars, " and found work as a reporter for the Morning Journal. Later, he worked for the Sun, Times, and World. He had conceived the idea, however, that big business needed better publicity, and he resolved to fill that need. He found his first opportunity in 1903 when he left his newspaper job to become publicity manager for the Citizens' Union, which was backing Seth Low as a candidate for mayor of New York against George B. McClellan, Jr. During the campaign Lee wrote The Best Administration New York City Ever Had as propaganda for the Union.
In the following year he did publicity work for the Democratic national committee. He had now opened an office in New York and obtained a number of prominent clients. From 1907 to 1909 he had a partner, the firm name being Parker & Ross. In 1910 he went to England as representative of a firm of New York brokers and within three years opened offices for them in London, Paris, and Berlin. In 1911-1912 he lectured at the London School of Economics.
Returning to America in 1912, he gave his entire attention for a time to the Pennsylvania Railroad Company and retained it as a client for the remainder of his life. He advocated absolute frankness between company and public, and on the occasion of a serious wreck on the road he took a carload of Philadelphia reporters out to the scene--an innovation in public relations.
In 1915 he published Human Nature and Railroads. On Januaty 1 of that year he became publicity counsel to John D. Rockefeller, and so continued until April 1916, when he reëstablished his own business. He was an important adviser to Rockefeller in his widespread benevolences. Among Lee's other large clients were the Bethlehem Steel Company, the Guggenheim and Chrysler interests, the International Sugar Council, and the Interborough Rapid Transit Company of New York. For the last named he originated the "Subway Sun, " a single sheet pasted at intervals on two windows of each subway and elevated-line car.
During the First World War, he served as unsalaried publicity director and later as assistant to the chairman of the American Red Cross. His charitable work was considerable. For years he gave his services free to the United Hospital Fund of New York, to the Henry Street Settlement, the Episcopal Pension Fund, and the Cathedral of St. John the Divine. He visited Russia twice and wrote a book about that country, Present Day Russia (1928), a revised edition of U. S. S. R. --A World Enigma, privately printed in 1927. He was a persistent advocate of United States recognition of the Soviet Government, though he denied that he was employed by the latter. He aided in the flotation of loans for Poland and Rumania by American financiers. He did not confine his publicity work to mere releases to the press, but spoke from the platform, contributed articles to magazines, wrote letters to eminent men, and gave interviews which commanded space in the newspapers. He made many enemies by his work for large corporations and for the wealthy; he was even nicknamed "Poison Ivy Lee" and "Corporation Dog Robber. " He preferred to call himself a "physician to corporate bodies. "
In 1933 he formed a partnership, Ivy Lee & T. J. Ross, Ross having been his chief of staff for years, while among five junior partners were Lee's two sons. He wrote Publicity: Some of the Things It Is and Is Not (1925) and The Press Today (1929), and published a number of pamphlets and addresses. He died of a brain tumor, in St. Luke's Hospital, New York.
( This work has been selected by scholars as being cultur...)
( This work has been selected by scholars as being cultur...)
( This work has been selected by scholars as being cultur...)
( This book, newly discovered from the archives of his bi...)
(This scarce antiquarian book is a facsimile reprint of th...)
(This is a reproduction of a book published before 1923. T...)
On November 20, 1901, Lee married Cornelia Bartlett Bigelow of St. Paul, Minnesota, and had three children, Alice, James Wideman, and Ivy L. , Jr.