Background
Percy, Larry was born on October 18, 1943 in Pittsburgh. Son of John Douglas and Rita Percy.
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educator advertising executive
Percy, Larry was born on October 18, 1943 in Pittsburgh. Son of John Douglas and Rita Percy.
Master of Science, Marietta College, 1965.
Research analyst, Ketchum, Macleod & Grove, Pittsburgh, 1965-1966; manager development research, Young & Rubicam, New York City, 1967-1969; manager research, Ketchum, Macheod & Grove, Pittsburgh, 1969-1975; director research, Gardner Advertising, St. Louis, 1975-1978; director corporation research, HBM/Creamer Inc., Pittsburgh, 1978-1988; director strategic research, Lintas: United States of America, Warren, Michigan, since 1988. Adjunct Professor marketing Grad School Business U. Pittsburgh, since 1982.
Member Association Consumer Research (director 1985-1987, advisory board since 1988), American Academy Advertising, American Psychological Association, American Marketing Association.
Married; 1 child, James.
