Background
Johnsson, Lars Gustav was born on May 25, 1932 in Strangnas, Sweden. Son of Gustav A. and Ida (Johansson) Johnsson.
researcher trader company executive
Johnsson, Lars Gustav was born on May 25, 1932 in Strangnas, Sweden. Son of Gustav A. and Ida (Johansson) Johnsson.
Master of Business Administration, Stockholm School Economics, 1957.
Researcher, teacher University California, Berkeley, 1960—1962. Marketing director STB Advertising Agency, Stockholm, 1962—1965. Executive vice president STB Group Companies, 1965—1972.
President MacCann Erickson AB, London, 1972—1974. Marketing director Dagab, Solna, Sweden, 1974—1979. Executive vice president SabaForetagen AB, Stockholm, since 1980.
Chairman board directors Albin Hagstrom Company, Alvdalen, Sweden, since 1978, VENDO Company, Danderyd, Sweden, since 1974. Board member Swedish Audit Bureau Circulation.
Member of Swedish Association MBATS (vice chairman since 1981), Institutioners in Advertising, American Marketing Association.
Married Monica Margareta Brita Sjogren, April 5, 1960.