Laurence Wile Jacobs

Background

Jacobs, Laurence Wile was born on May 26, 1939 in Cincinnati. Son of Arthur Leonard and Josephine (Yuster) Jacobs.

Education

Bachelor of Science, University of Pennsylvania, 1961; Master of Business Administration, Ohio State University, 1963; Doctor of Philosophy, Ohio State University, 1966.

Career

Management trainee, F&R Lazarus Company, Columbus, Ohio., 1961-1962; research associate, Marketing Science Institute, Philadelphia, 1965-1966; assistant professor marketing, U. Hawaii, Honolulu, 1966-1969; associate professor, U. Hawaii, Honolulu, 1969-1973; professor marketing, U. Hawaii, Honolulu, since 1973.

Achievements

• Laurence Wile Jacobs has been listed as a noteworthy Marketing educator by Marquis Who's Who.

Works

• book

  • Advertising and promotion for retailing: text and cases

Membership

Member American Marketing Association (president 1970-1971).

Connections

Married Susan Stone, August 1, 1965. Children: Andrew Wile, Julie Bridget.