Background
Magnús Scheving was born on 10 November 1964. He grew up in the small town of Borgarnes in Iceland.
Magnús Scheving was born on 10 November 1964. He grew up in the small town of Borgarnes in Iceland.
Magnús chose snooker for Fjölnir and Fjölnir chose aerobics for Magnúson
He is the creator and co-star of the children"s television show LazyTown, in which he starred as Sportacus. At 5 years old he had his first job as a telephone exchange messenger boy for Borgarnes. In his 20s, he made a bet with a friend, Fjölnir Þorgeirsson, that each could master a sport of the other"s choosing he knew nothing about in three years.
He was voted Athlete of the Year in Iceland in 1994.
This company produces books, videos, games, and sporting goods to help promote fitness and a healthy lifestyle to children. He is also creator of the show LazyTown (Latibær in Iceland), where he plays Sportacus (known as Íþróttaálfurinn in Icelandic).
Ólafur Ragnar Grímsson, President of Iceland presented the award to him. Magnús starred in the 2010 film The Spy Next Door in which he portrayed a Russian villain attempting to destroy all of Russia"s oil supplies.
Just as Magnús became a champion in aerobics, Fjölnir became Icelandic champion in snooker. In 1992, Magnús became the Icelandic Men"s Individual Champion in aerobic gymnastics. In 1993, he became the Scandinavian champion, and was the European champion twice in 1994 and 1995. He is the Chief Executive Officer, creator, and co-founder of LazyTown Entertainment. In 2006, Magnús received a Lifetime Achievement Award at the Icelandic Edda Award ceremonies for his work as founder and creator of the LazyTown franchise.
