Career
Vendetta began courses in Business Management at Asnières-sur-Seine, which he stopped after 3 months. He said that he was not made for the school system because he found it "too left-wing". He then decided to take control of his life and joined a gym in Puteaux.
Months of training got him better physique.
He lists as his personal objectives, to become an actor, to market a clothing line, and release a single of house music He also considers becoming a politician like Arnold Schwarzenegger, and, along with Bernard Tapie, supports Nicolas Sarkozy.
Vendetta worked briefly in real estate before leaving that business to develop his philosophy of "Bogossitude" and promoting it on his blog and in media. He created a buzz by publishing partly naked videos of him on his personal blog, showing his physique and establishing having a strong personality, by being purposefully arrogant and pretentious in order to gain public response.
The blog attracted more than 5,000,000 visitors.
He appeared on the site Trendywebtv.com, a site which had previously produced Cindy Sander. He has produced a house music single named "The bogoss Life" on XIII Bis Records, as well as making appearances in business schools and night clubs. In 2008, David Abiker of France Info compared Vendetta to Paris Hilton, in that he was engaged in a similar race for notoriety.