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Paul Henry Nystrom


Paul Henry Nystrom, American economist. Decorated Order North Star, 1st Class by King of Sweden, 1950; Paul D. Converse Award, University of Illinois, 1949, Charles C. Parlin award, American Marketing Association, 1952. member Federal Bureau Vocational Education, 1936-1946.


Nystrom, Paul Henry was born on January 25, 1878 in Maiden Rock, Wisconsin, United States. Son of Andrew and Christine (Westman) Nystrom.


Graduate New Richmond (Wisconsin) High School 1902. Graduate Superior (Wisconsin) State Teachers College, 1905. Bachelor of Philisophy, University of Wisconsin, 1909, the Master of Philisophy, 1910, Doctor of Philosophy., 1914.

Honorary Doctor of Laws, Ohio State University, 1950.


Worked on farm and clerked in retail stores until 1897. Teacher, later principal high schools, and city school, Wisconsin, until 1908. Special investigator Wisconsin Tax Commission, summers, 1906, 07, 08.

1st district representative of extension div. University of Wisconsin, 1909-1912. Assistant professor political economy, University of Wisconsin, 1912-1913.

Associate professor economics, University of Minnesota, 1914-1915. Director trade research, United States Rubber Company, New York, 1915-1917. Sales manager International Magazine Company, 1917-1921.

Director Retail Research Association, and Associated Merchandising Corporation, 1921-1927. Professor marketing Columbia University, 1926-1950, professor emeritus and special lecturer from 1950. Business and marketing consultant from 1927.

Owner Nystrom’s Restaurant, North Hackensack, New Jersey, 1936-1945. Acting chairman National Retail Code Authority under NRA. President Limited Price Variety Stores Association, 1933-1955.

President American Marketing Society, 1934. Editor American Marketing Journal, 1935-1936. Member Federal Bureau Vocational Education, 1936-1946.

Chairman 1937-1939, and 1944-1946. Vice president American Vocational Association, 1938-1944. Chairman Central Council National Retail Associations, 1942-1954, John Ericsson Society (president 1953-1958).


  • Author: Retail Selling and Store Management, 1913, Economics of Retailing, 1915, 3d edition, 1930. Textiles, 1916

  • Retail Store Management, 1917. Automobile Selling, 1919.

    Economies of Fashion, 1928. Economic Principles of Consumption, 1929. Fashion Merchandising, 1932.

    Elements of Retail Selling, 1936. Retail Store Operation, 1937. Marketing Handbook, 1948.

    Also research and writing on economics history.


Member Federal Bureau Vocational Education, 1936-1946. Clubs: Columbia Faculty, Salesmgrs. (president 1925-1926), Sales Executives (New York) (president 1937-1938, 1940-1945.


Married Mildred C. Chicker, August 26, 1903. Children: Marden Roscoe, Birna Genevieve, Lucile.

Andrew Nystrom

Christine (Westman) Nystrom

Mildred C. Chicker

Marden Roscoe Nystrom

Birna Genevieve Nystrom

Lucile Nystrom