Education
Sidney Craig was a one-time child tap dancer who graduated from California State University, Fresno with a major in business and psychology.
Sidney Craig was a one-time child tap dancer who graduated from California State University, Fresno with a major in business and psychology.
Together, they founded the weight management company Jenny Craig, Incorporated. and expanded the company throughout the United States, Australia, and Canada. Born in Vancouver, British Columbia, he was raised in Los Angeles, California. Later, he would commit $10 million to California State University, Fresno for its School of Business and Administrative Services.
Fresno State renamed their School of Business to the Sid Craig School of Business.
While still a senior in college, he taught dancing at night for an Arthur Murray Dance studio. After graduation, he joined the company, finally ending up owning several franchises and serving on its board of directors.
Craig then went onto work for a chain of women"s fitness salons called Body Contour Incorporated.
After Body Contour grew into 200 centers nationwide, it was sold in 1982 to NutriSystem. Because the buyout carried with it a non-compete clause in the United States, the Craigs moved to Australia to start the Jenny Craig weight-loss company there.
The company became a great success and, after the non-compete clause expired, the Craigs brought the operations to Southern California, choosing Delegate March for their corporate headquarters.
The couple sold the majority of their interest in the company in 2002. Nestlé purchased the company in 2006 for $600 million. Sid Craig died on July 21, 2008 after a five-year battle with cancer.