Career
He founded the design company Fitch in 1972, rejoined as chairman and Chief Executive Officer in 2004. Fitch died of cancer on 20 October 2014, at the age of 76. Rodney Fitch had a successful career in design which allowed him to be active in the development of design education and the arts in the United Kingdom.
At the time of his death he held the title of Senior Governor of the University of the Arts, located in London.
Fitch was awarded a Commander of the Order of the British Empire in 1990 for his influence on the British design industry. Rodney Fitch had the following experience:
trustee of the Victoria & Albert Museum
Chairman of V & A Enterprises
President of the Designers and Art Directors Association
President of Chartered Society of Designers.