Background
When Alam was 19 years old, her mother took her to Bangladesh and arranged a marriage for her to a Bangladeshi businessman.
When Alam was 19 years old, her mother took her to Bangladesh and arranged a marriage for her to a Bangladeshi businessman.
Ponteland High School.
Alam later moved to London, where she was described as spending nights partying with friends. After doing some part-time modelling work, Alam took a job at The Football Association in July 2003 as personal assistant to executive director David Davies, based at the organisation’s headquarters in Soho Square, London. She soon began an affair with chief executive Mark Palios.
At the conclusion of that affair, she then had an affair with then England football team manager Sven-Goran Eriksson.
In August 2004, after the revelation of her affairs came to the attention of the public she resigned her post. In October 2004, Alam made claims against the Football Association of sexual harassment, unfair dismissal, and breach of contract.
In September 2005, her claims were rejected by an industrial tribunal. In January 2006, Alam appeared on Celebrity Big Brother in the United Kingdom. On 18 January 2006, she became the second housemate to be evicted.
In an interview she said of the role: “lieutenant was a role that presented itself to me and I took it on as one of life’s experiences”.
In 2007, Alam left Britain to study for a Master"s degree in Canada. She is in a relationship with a Los Angeles-based divorcee who runs a film production company, however as of a 2010 interview claimed she had not been able to escape the "toxic legacy" of her affair with Eriksson.