Career
He has raced motorcycles, drag cars, and stock cars. In 2000, Norfleet announced he would field and drive his own team in the National Association of Stock Car Auto Racing Craftsman Truck Series, but was unable to come up with sponsorship. National Association of Stock Car Auto Racing Vice President Brian France called a number of companies who were interested in sponsoring a National Association of Stock Car Auto Racing team, and even flew in some company executives.
Norfleet came up with sponsorship from 40 Street Records and So So Def Records.
Norfleet failed to qualify for his first race at Martinsville Speedway. Norfleet made his National Association of Stock Car Auto Racing debut at the Portland International Raceway road course.
He competed against Bill Lester in that race, which was the only time in National Association of Stock Car Auto Racing history that two African-Americans have competed in the same race. Norfleet qualified 11 miles per hour slower than the pole speed, but made the race after 33 cars qualified for 34 spots.
He finished 32nd after he suffered handling problems.
He was also black-flagged three times by National Association of Stock Car Auto Racing for not maintaining the required minimum speed. By comparison, Lester ran the full race and finished 24th. In the next race at Pikes Peak International Raceway, Norfleet"s entry was denied by National Association of Stock Car Auto Racing officials, as he was not licensed to run tracks larger than a mile.
National Association of Stock Car Auto Racing requires drivers to either show proficiency on shorter tracks, or have some experience on one mile and larger tracks in a lower series before they are allowed to race on larger tracks.
Norfleet claimed the decision was racially motivated, and people protested outside National Association of Stock Car Auto Racing"s headquarters. After failing to qualify for his next race at Evergreen Speedway, he stopped running National Association of Stock Car Auto Racing.
He stated he intended to file suit over the issue. However no suit was filed.
Norfleet returned as a car owner to National Association of Stock Car Auto Racing in 2005.
Bobby Norfleet Racing fielded the #24 Chevrolet Monte Carlo for Mike Harmon in a Busch Series race at Memphis Motorsports Park, but the entry failed to qualify. Norfleet had announced his team would compete in the Busch Series and the NEXTEL Cup Series in 2006, but did not field an entry. Norfleet"s daughter, Tia Norfleet, attempted to break into National Association of Stock Car Auto Racing. Like her father, Tia"s career is also controversial.