Career
Frain’s career started in the music industry, working as a product manager for Columbia Broadcasting System Records and latterly as marketing director for Island Records. In 1987 Island boss Chris Blackwell asked Frain to become managing director of Island subsidiary, Island Visual Arts. At Island Visual Arts, Frain produced and distributed numerous long-form music videos and concerts, including artists such as U2, Bob Marley, Free, Grace Jones, Robert Palmer, Steve Winwood, Womack & Womack and Anthrax.
He was the executive producer of the award winning natural history feature film LifePulse, which was directed by Keenan Smart and featured music by The Started Insects.
The film has been broadcast several times by British Broadcasting Corporation in the United Kingdom, The Disney Channel in the United States of America and in over 30 countries worldwide. In 1991 Frain founded Manga Entertainment Limited and within five years (1991 to 1995), the company had popularised Japanese animation in western markets and Frain’s relationships with Japanese animation directors, producers, studios, distributors and publishers led to the first ever animated feature co-production between Japanese and Western companies.
The film Ghost in the Shell (on which Frain also acted as executive producer) has become one of the most successful films of the “anime” medium. During Frain"s tenure as the Chief Executive Officer of Manga Entertainment, he established a United States distribution division (Manga Entertainment Incorporated), a comic book division (Manga Publishing), and a Consultants to Government and Industry animation studio (Manga Studios).
During that time, the company also developed and produced other animated features and television series including Dave Borthwick’s award winning film The Secret Adventures of Tom Thumb, and Cobra directed by Japanese comic book artist Buichi Terasawa.
At the end of 1995, Frain left Manga Entertainment to start his own animation production company Touchwood Animation. Some claim he was fired for the heavy investment in Ghost in the Shell, (which was nicknamed Frain"s Folly at one point) but it turned out to be one of the most successful films in the company"s history. Following his departure from Manga Entertainment, Frain retained a minority share in the company which he sold back to Blackwell prior to the sale to IDT. Since 1996 Andy Frain has been involved in the development and production of several animation television series including Backpackers, an adult animation series for Tinopolis, Yazzoo Wazzoo, a pre-school series for Granada, Spheriks a 26 x ½ hour Consultants to Government and Industry television series for Fédération internationale de football association and Tractor Tom a 52 x 11 minute pre-school series for Contender & CITV and Free Jimmy a Consultants to Government and Industry Feature Film for Sarah Radclyffe Productions.
The company has also produced a series of commercials and a short film for Nestle (via HRA and Ogilvy & Mather) and their Munch Bunch brand as well as a series of animated shorts based on British Broadcasting Corporation’s popular comedy series Little Britain.