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Robert Eugene Weigand Edit Profile

University educator

Robert Eugene Weigand, American university educator. American Association Advertising Agencies fellow, 1964, Ford Foundation fellow, 1965.


Weigand, Robert Eugene was born on August 13, 1930 in Terre Haute, Indiana, United States. Son of Arthur A. and Nora L. (Epler) Weigand.


Student, Eastern Illinois State College, 1950. Bachelor of Science in Commerce, University Notre Dame, 1952. Master of Science in Marketing, University Illinois, 1956.

Doctor of Philosophy in Business, University Illinois, 1961.


From instructor to associate professor marketing, De Paul University, Chicago, 1959-1967;department chairman, De Paul University, Chicago, 1960-1965;professor, De Paul University, Chicago, 1967-1969;head department marketing, University of Illinois, Chicago, 1969-1978;professor, University of Illinois, Chicago, since 1969. Visiting associate professor business administration Graduate School Business, University of Illinois, Urbana, 1967-1968, lecturer management development program, 1970-1975. Committee member American Assembly Collegiate Schools Business Adminstrn.

External examiner, faculty Business Administration U. Lagos, Nigeria, 1976, 77, 78. International speaker, consultant in field. Radio and television guest.


  • book

  • Other Work

    • Co-author: Basic Retailing, 1976, review educated 1982 with accompanying manual and workbook. Editor Resource Book, 1974, Doing Business in Japan, 1963, Doing Business in France, 1964. Member editorial board Journal Marketing Channels.

      Consultant editor Review of Business and Economic Research, since 1971. Contributor book reviews, articles to professional journals, chapters to books.


Served to corporal United States Army, 1952-1954, research 1954-1960. Member American Association of University Professors, American Marketing Association (international marketing teaching committee 1960-1961, social concerns committee 1970-1971, vice president marketing education Chicago chapter 1973-1974), Academy International Business, American Economics Association, Chicago Council Foreign Rels., Association Japanese Business Studies.


Arthur A. Weigand

Nora L. (Epler) Weigand