Career
Head, marketing services Unilever, Madrid, 1985—1992. Chief operating officer Initiative, London, 2002—2004, Chief Executive Officer Madrid, 1992—2002, Zenithoptimedia, Madrid, 2006—2008. Managing director Gdm Prisa Group, 2001—2002.
Founder Activa Communication, 2004—2006. President Vivaki Iberia, since 2008.