Ball State University
Central Michigan University
Wayne State University
Bowling Green State University
University of Alabama
Miami University of Ohio
(Because responding to complaints is such an important par...)
Because responding to complaints is such an important part of human relations, this type of discourse has been studied in various disciplines. However, these studies tend to take a narrow focus. For example, some scholars study apologies and excuses in everyday talk. Others look at public apologies in speeches. Accounts, Excuses, and Apologies integrates and extends existing work on this concept into a general theory. The resulting theory of image restoration is then tested through application to several instances of defensive discourse.
(This book offers a comprehensive guide to political campa...)
This book offers a comprehensive guide to political campaign communication using functional theory as a framework. An authoritative account packed with real life examples from campaigns across the globe, the book examines all of the important variables in political campaign communication. Considering campaign media – from television spots and debates to candidate webpages and direct-mail advertising – it looks closely at news coverage of campaigns, and examines the sources of campaign messages, the various ways of responding to scandal, the process of voter decision-making, and the ways in which context affects a political campaign. Chapters consider a full range of races, from presidential to congressional to gubernatorial, and look at political campaigns in the United States and many other countries including France, Israel, South Korea, and Taiwan. Communication in Political Campaigns introduces readers to both theory and research on the topic, and is an ideal text for courses on political campaigns.
(Designed to help students become more successful persuade...)
Designed to help students become more successful persuaders, Persuasive Messages offers practical advice on refining purpose, understanding audience, and designing a persuasive message. This textbook combines theory and practice, adopting a cognitive approach to understanding the persuasion process. A guide to successful persuasion, using student-friendly examples to provide a much-needed balance between theory and application Offers a new approach using the Cognitive Response Model, which places a special emphasis on audiences, and how they react to, or process, persuasive messages Covers a broad range of issues including: the relationship between attitudes and behaviour; the nature of ethics in persuasion; dealing with hostile and multiple audiences; and theories of persuasion, including consistency, social judgment, and reasoned action Teaches readers to be critical consumers of persuasive messages by discussing persuasion in advertising and in politics.
(Political debates are an important facet of modern electi...)
Political debates are an important facet of modern election campaigns. How politicians frame an argument, how the audience perceives it, and how the media decides to display it are key components in analyzing the outcome of a political debate, and ultimately, an election. Drawing mainly on the functional theory of political campaign discourse, William L. Benoit examines a wide variety of debates not only in the United States but across the globe. Because each phase of election offers new challenges, specific attention is paid to how primary versus general and incumbency influence the content of political leaders’ debate practices. Specifically, the book delves into the history and nature of debates in various United States elections, including presidential, vice presidential, senatorial, gubernatorial, and mayoral candidates. Also examined are debates ranging from the United Kingdom to South Korea to Australia. Benoit also employs the issues ownership theory and functional federalism theory as a deeper part of the analysis. This book offers a critical examination and comprehensive overview of election debate theory.
Benoit graduated from Ball State University in 1975. He then obtained his Master of Arts degree from Central Michigan University in 1976 and a doctorate in Wayne State University in 1979.
Benoit started his career as a visiting assistant professor of communication at Miami University of Ohio in 1979. The next year he became an assistant professor at Bowling Green State University in 1980. Four years later Benoit went to University of Missouri—Columbia, where he began as an assistant professor and then became a professor of communication. Since then, he has taught at Ohio University and now he holds the position of a professor of communication studies at the University of Alabama.
(Designed to help students become more successful persuade...)2008
(Because responding to complaints is such an important par...)1994
(This book offers a comprehensive guide to political campa...)2006
(Political debates are an important facet of modern electi...)2013
Benoit is a member of the International Communication Association, National Communication Association and Central States Communication Association.
Benoit is married to Pamela Jean since May 18, 1974. The couple has one child, Jennifer M.