Background
Marsteller, William A. was born on February 23, 1914 in Champaign, Illinois, United States. Son of Philisophy L. and Minnie (Finder) Marsteller.
advertising and public relations executive
Marsteller, William A. was born on February 23, 1914 in Champaign, Illinois, United States. Son of Philisophy L. and Minnie (Finder) Marsteller.
Bachelor of Science, University Illinois, 1937.
Reporter, Champaign News-Gazette, 1932-1937; group supervisor, Massachusetts Mutual Life Insurance Company, Chicago, 1937-1941; advertising and sales promotion manager, Edward Valves, Inc., East Chicago, Indiana, 1941-1943; secretary, Edward Valves, Inc., 1943-1945; vice-president, director, Edward Valves, Inc., 1945-1951; manager advertising, public relations and market research, Rockwell International Corporation, Pittsburgh, 1945-1949; vice president, Rockwell International Corporation, 1949-1951; president, Marsteller Research, Chicago, 1951-1980; president, chairman, chief Executive officer, Marsteller Inc., 1951-1980; chairman, Marsteller Inc., 1980-1987. Co-founder Burson-Marsteller, 1953.
Trustee, director or officer Barnard College, Whitney Museum American Art, Marsteller Foundation, University of Illinois Foundation, James Webb Young Fund. Founder member Whitney Circle, University of Illinois President's Association. Member American Management Association (trustee), American Association Advertising Agilysys, Chicago Industrial Advertisers Association (president 1945-1946), National Industrial Advertisers Association (president 1947-1949), Football Writers Association American, The Art Institute of Chicago Chicago (life), American Association of University Professors, Sigma Chi.
Married Gloria Crawford, April 22, 1938. Children: Elizabeth M. Gordon, Julie V.