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William Kennedy Irvine Edit Profile

marketing consultant

William Kennedy Irvine, American marketing consultant. Certified substance abuse teacher.

Background

Irvine, William Kennedy was born on October 26, 1938 in Glen Ridge, New Jersey, United States. Son of Hugh Laurance and Muriel (Hills) Irvine.

Education

Bachelor of Business Administration, Miami University, Oxford, Ohio, 1960. Master of Business Administration, Miami University, Oxford, Ohio, 1961.

Career

Senior account executive Market Research Corporation American (now MRCA Information Services), Chicago, 1964-1968. Managing director Opinion Research Corporation, 1969-1970. President Consumer Insights, Inc., 1971-1976.

Marketing research director Beatric Companies, 1976-1981. Group supervisor National Panel Diary (now National Purchase Diary Group), Rosemont, Illinois, 1981-1984. Marketing manager R.R. Donnelley & Sons, Inc., Chicago, 1984-1985.

President Irvine Consultant, Park Ridge, Illinois, since 1985.

Achievements

  • Certified substance abuse teacher.

Works

  • Other Work

    • Author: (with others) History of The Department of Marketing, 1992. Contributor articles to professional journals.

Membership

Board directors Economic Development Corporation Park Ridge, Illinois, since 1991, Educational Learning Foundation, Park Ridge, since 1994. Member Long Range Planning Committee District 64, Park Ridge, 1992-1993. Chairman Educational Advisory Council Illinois 55th District, Des Plaines, 1995-1996.

Member American Marketing Association, Illinois Association School Business Offls., Junior Chamber of Commerce (board directors Park Ridge club 1966-1972).

Connections

Married Mary Ann Shira, March 4, 1961. Children: Nancy Catherine, William Douglas, Andrew McCallum.

father:
Hugh Laurance Irvine

mother:
Muriel (Hills) Irvine

spouse:
Mary Ann Shira

child:
Nancy Catherine Irvine

child:
William Douglas Irvine

child:
Andrew McCallum Irvine