Background
Srirangam Srinivasa Rao, popularly known as Sri Sri, was born on 30 April 1910 in Visakhapatnam. He completed his education in the same school in which his father, Sri Venkata Ramaiah, was working as a mathematics teacher.
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Srirangam Srinivasarao
Edit ProfileEducation
He went to Madras for his higher studies in 1928 and completed them by 1931.
Career
In 1938, he joined as a sub-editor of Andhra Prabha, a daily newspaper. He later worked for All India Radio and armed forces. He is a major radical poet (eg Prabhava) and novelist (eg Veerasimha Vijayasimhulu).
He introduced free verse into his socially concerned poetry through Maha Prasthanam.
He wrote visionary poems in a style and metre not used before in Telugu classical poetry. He moved poetry forward from traditional mythological themes to reflect more contemporary issues.
He entered into with Ahuti (1950), a Telugu-dubbed version of Junnarkar"s Neera aur nanda (1946). Some of the songs, such as "Hamsavale O Padava", "Oogisaladenayya", "Premaye janana marana leela", scored by Saluri Rajeswara Rao, were major hits.
Srirangam Srinivasa Rao was the first true modern Telugu poet to write about contemporary issues that affected day-to-day life of a common man in a style and metre which were not used in classical Telugu poetry.
He wrote visionary poems in a style and metre not used before in Telugu classical poetry. He moved poetry forward from traditional mythological themes to reflect more contemporary issues. Other major works include Siprali and Khadga Srushti ("Creation of the Sword").
Sri Sri was a screenwriter for several Telugu films.
He was one of the best film song writers in India, he has penned lyrics for over 1000 soundtracks in Telugu. He was a great asset to the Telugu film industry Soviet Land Nehru Award.
Achievements
Membership
He was a member of Poets, Playwrights, Editors, Essayists and Novelists association INDIA, Sahitya Academy, Vice-President of the South Indian Film Writers Association, Madras and President of the revolutionary writers association of Andhra.
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Born
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Died
June 15, 1983 (aged 73) -
Nationality
India