Bachelor of Science in Business, University Istanbul, 1974. Doctor of Philosophy in Marketing, University Istanbul, 1977.
Assistant professor, U. Istanbul (Turkey), 1978-1979;
assistant professor, Air Commissioned Staff College, Turkish Air Forces, 1979-1981;
visiting professor, Clarkson U., Potsdam, New York, 1982-1983;
assistant professor, Ball State University, Muncie, Indiana, 1983-1987;
associate professor, Ball State University, since 1987. Conference coordinator International Conference Marketing Development, 1986. Teleconference coordinator United States and Europe, Forging New Alliances, 1991.
European studies program associate Ball State University, since 1992. Consultant World Bank.
Member American Marketing Association, International Society Marketing Development (executive director), Association Consumer Research, European Marketing Academy, Sigma Iota Epsilon, Alpha Mu Alpha.
Married Emine Aras, November 20, 1975. Children: Asli Evren, Aylin Side.